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Classes
We offer a variety of courses and weekend seminars.
Course duration is 10 to 15 weeks. Seminars may be conducted over a weekend.
Note: some classes are offered concurrently at Santa Monica College.
Weekend Seminars:
- Introduction to Investments:
Investment securities and markets; Techniques.
- Learn how to protect your identity on-line:
Tailored towards the average non-technical computer user. Types of identity theft schemes, protecting your information, what do you do if you're a victim.
- Microsoft Office Fundamentals:
Introduction to concepts in document preparation using Microsoft Word, Excel, Power Point, Access, Outlook.
- Start a small business:
Evaluating opportunities, writing a business plan, estimating financials, forecasting sales, exit strategy.
- Incorporating and Funding a Small Business:
Evaluating types of corporations, creating a corporation, determining financial requirements, raising start-up funds, debt vs equity capital.
- Marketing & Sales for Small Business:
Market potential, forecasting, positioning products/services, pricing, competitor analysis, customers’ needs, keys to selling successfully.
- Human Resources for Small Business:
Leadership attributes, recruiting top employees, performance reviews, compensation structures, delegating and motivating others, managing conflict and change.
Courses:
- Economics - Macro:
Economic models; economic policy; GDP, the unemployment rate, the GDP Deflator, Consumer Price Index. Tools of fiscal and monetary policy and impact on aggregate demand, prices, income and interest rates; Models: Classical, Keynesian, Monetarist, Supply Side.
- Economics - Micro:
Supply and demand, elasticity, productivity, cost structures, alternative market structures; consumer and producer surplus; Perfect Competition, Monopoly, Monopolistic Competition, and Oligopoly; Prices, efficiency, and the role of the government.
- Entrepreneurship:
Business plan; Product development and positioning, competitive pricing, management of distribution channels; promotion and communication; Legal, financial, accounting issues; Marketing; Human relations.
- Finance:
Basic concepts and tools of finance; Balance sheet, income statement; Time value of money, present value calculations, opportunity cost of capital, valuation of simple securities, evaluating investment opportunities in a capital budgeting system.
- Introduction to Business:
An introduction to the principles and practices governing the operation of modern business; Overview of management, human resources, marketing, finance, operations, international business, and world economic systems.
- Introduction to International Business:
Patterns of world trade, internationalization of the firm, operating procedures of the multinational enterprise; Sociocultural, demographic, economic, technological, and political-legal factors in the foreign trade environment.
- Investment Strategy:
Investment securities and markets; Techniques, valuation tools; Portfolio construction; Risk management.
- Marketing Fundamentals:
Modern business marketing concepts and strategies; Standards, procedures, and techniques used in marketing including marketing research, consumer behavior, product and pricing strategies, marketing communications, distribution, electronic commerce.
- Management Concepts:
Standards, procedures, techniques employed by corporate, business, and functional level managers; Role of management, Organizational goals.
- Microsoft Office Fundamentals:
Beginning to advanced concepts in document preparation using Microsoft Word, Excel, Power Point, Access, Outlook.
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